You will need to bring your own cup with you if you are wanting to purchase a tea or coffee from Waitrose starting in the next few weeks. In a bid to reduce wastage and improve efficiency, Waitrose have opted to tackle the issue of cups head on by removing disposable cups entirely.
It is claimed that the UK throws away an estimated 2.5 billion cups a year, an alarming figure by any stretch. The government has debated over whether they should enforce a additional 25p ‘latte levy’ to help tackle the problem.
A number of Waitrose stores across the country will be trialing the scheme, from 30th April, with the intention that it is rolled out to the remaining stores by autumn. This will initially by limited to eight stores.
“It underlines our commitment to plastic and packaging reduction and our aim is to deliver this as quickly as possible.”
Any members of the stores in-store loyalty scheme, MyWaitrose, will be able to continue to enjoy the perks of free tea and coffee. Originally introduced in a bid to reward customers. You will only be able to obtain one from their auto-serve machines and you will also need to bring a disposable cup with you. The catch however, you will need to make a purchase in-store to be able to claim your free drink.
Once the scheme has been implemented, you will have the option of receiving a free or discounted food option when you buy a tea or coffee in their cafés.
Do you use myWaitrose? What are your thoughts?
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